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In today's crowded media environment, organizations working to build a fair, just and equitable society can scarcely be heard. Organizations hoping to shape debates and shift public policy must embrace strategic communications to achieve their goals. The SPIN Project strengthens nonprofit social justice organizations, small and large, to communicate effectively for themselves. The SPIN Project provides accessible and affordable strategic communications consulting, training, coaching, networking opportunities and concrete tools. Our skills and expertise are blended with our commitment to strengthening social justice organizations and helping them engage in communications to achieve their goals. We develop communications skills, infrastructure and leadership, strengthening organizations to achieve their social justice goals.