From the website:
From case studies of advocacy projects to tips for fundraising, from popular education methods to re-usable graphics for media-activist posters, this evolving collection offers links to specific resources to help make your work more effective.
Links:
[1] http://progressivecommunicators.net/en/drupalit/count-vote/64/1
[2] http://www.mediaactioncenter.org/?q=org_toolkit&PHPSESSID=2e1543f0a3918c7ceac0c752d9867c47