Pitching Reporters
Added to the toolbox August 27, 2012
Excellent advice on how to handle your first 30-second call with a reporter, but also how to approach the relationship long term. And good tips for how your organization can be well-prepared for incoming calls from reporters. Great for people who want something to share with others in their organization and get them thinking about [Read More]

Meet a PCNer: Gopal Dayaneni
September 16, 2012
1) What communication work have you done? From my perspective, Strategic Communication, Grassroots Organizing and People Powered Direct Action are the three pillars of successful movement building. Of course they all go together. For decades our progressive movements have neglected the importance of narrative, story and framing, but the tide has turned and we’ve gotten [Read More]
Category: Meet a PCNer

“Rebranding” webinar presentation
By kathleen on May 10, 2013
PCN’s Boston/New England chapter hosted a webinar on rebranding presented by Charu Gupta of the Veng Group. It included the basics about the process of branding/rebranding, useful questions to ask within your organization, and two case studies of nonprofits that have redefined themselves. Thanks again to Charu Gupta for sharing her expertise with the PCN [Read More]
Category: Boston/New England Chapter, News and Updates

