Meta Messaging: Framing Your Case and Reinforcing your Allies

The battleground for social justice is vast: living wage in Miami, affordable housing in Portland, smoke free restaurants in New York, health care for the uninsured in Denver, fighting hunger in Los Angeles, safe streets in Oakland, gay marriage in Boston. Each issue is different, but each, in a fundamental way, is the same. Does [Read More]

Gopal-Dayaneni-plus-one

Meet a PCNer: Gopal Dayaneni

1) What communication work have you done? From my perspective, Strategic Communication, Grassroots Organizing and People Powered Direct Action are the three pillars of successful movement building. Of course they all go together. For decades our progressive movements have neglected the importance of narrative, story and framing, but the tide has turned and we’ve gotten [Read More]

Laurie Ignacio Presenting on SoundCloud

Highlights: NYC Chapter Skills-share on Social Media

PCN’s NYC chapter brought together 15 organizers and communicators to share social media tips. The lineup included: Dana Balicki shared tips about how to set strategy and how to measure success Laurie Ignacio demonstrated how to use SoundCloud for sharing audio and doing your own reporting Helen Stillman shared how her organization made use of [Read More]

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